Cannabis Marketing Agencies, Consultants, and Digital Marketing Experts: Digital Awesome's Trusted Partners

What to Look for in a Cannabis Marketing Agency

Not every marketing agency that claims cannabis experience actually understands the industry. Before choosing one, or before building out a broader dispensary marketing strategy, it is worth confirming a few things:

• Real cannabis case studies, not just general retail examples
• A clear understanding of state-by-state cannabis advertising restrictions
• Transparent reporting, not vague claims of "more visibility"
• A specialty that matches your actual need, whether that is SEO, branding, retention, or full-service support

With that in mind, here are the cannabis marketing experts and consulting groups we work with.

Building a Broader Dispensary Marketing Plan

Most dispensaries do not need just one tactic. A real dispensary marketing plan usually combines a few of these agencies' specialties at once: local SEO to win nearby searches, a branding pass to stand out on the shelf and online, and a retention layer to keep customers coming back after that first visit.

If you are still early in shaping your dispensary marketing strategy, a few starting questions help narrow things down: Do you need help with local visibility (dispensary local marketing), a full site rebuild (cannabis web design agency work), or is retention the real gap? The agencies below map cleanly to each of those needs, so this list can double as a quick answer to how to market your dispensary depending on where the biggest gap actually is.

PufCreativ

Best for: Visual content, branding, and ongoing social media management

Denver-based PufCreativ is a cannabis marketing agency specializing in content creation, social media, design, branding, and high-quality visual production. Their strength in still photography and fast-turnaround creative makes them a strong fit for dispensaries and brands that need fresh content on a consistent cadence.

PufCreativ also works with specialized technology partners when a client’s strategy extends beyond traditional marketing. For Pure Options, PufCreativ tapped Digital Awesome to build the retailer’s mobile retention engine. Digital Awesome developed the app and now powers Pure Options’ mobile retail and engagement strategy through the Digital Awesome mobile platform.

Why consider them: A strong option for cannabis businesses looking for an agency that can lead creative and social while bringing in specialized partners to support broader growth initiatives.

Website: https://pufcreativ.com/ 

Cannabis Creative

Best for: Dispensaries and cannabis brands looking to strengthen their digital presence, customer acquisition, and retention.

Cannabis Creative is a full-service cannabis marketing agency with expertise across branding, web development, SEO, social media, digital advertising, CRM, and performance-driven campaigns. They support dispensaries, brands, and ancillary businesses with strategies designed to improve visibility, reach, and customer engagement.

For mobile, Digital Awesome is Cannabis Creative’s go-to partner for high-retention mobile apps. Digital Awesome builds and powers apps for their retail clients, while Cannabis Creative can manage ongoing engagement strategies, including push notification management for joint clients.

Why consider them: A strong choice for cannabis operators looking for an agency that can connect acquisition, creative, digital presence, and ongoing customer engagement under one strategy.

Website: https://cannabiscreative.com/

CannaPlanners

CannaPlanners is a Burlington, Vermont based cannabis branding agency and cannabis web design agency offering web design and development, SEO, branding, packaging design, and retention marketing for dispensaries, brands, and producers. Their website development offering is marketed under the name Lifted Websites, and the team also builds integrations with platforms like Dutchie Pro and Alpine IQ.

CannaPlanners takes a full-service approach, covering everything from initial brand identity through ongoing SEO and retention campaigns.

Best suited for: Brands and dispensaries that want one partner covering branding, website, SEO, and retention marketing together.

Website: https://cannaplanners.com/

Range Marketing

Range Marketing has worked in cannabis SEO and web design since 2013, originally based in Buffalo, New York, and now serving cannabis dispensaries nationally. Their proprietary Range Marketing SEO technology and AI-assisted product description tools support dispensary menus built on dedicated subdomains, aimed at improving site speed, search performance, and visual consistency.

Best suited for: Dispensaries that want a dedicated, SEO-optimized menu experience alongside broader local SEO support.

Website: https://rangemarketing.com/

Tact Firm

Tact Firm is a retention-focused marketing agency built specifically around one problem: cannabis dispensaries losing customers after a single visit. Their Customer Growth Engine combines data-driven acquisition with retention marketing, focused on recovering lost customers and increasing repeat purchase rates through email and SMS systems.

Rather than treating retention as one service among many, retention is the entirety of what Tact Firm does.

Best suited for: Dispensaries whose biggest gap is turning first-time buyers into repeat customers.

Website: https://tactfirm.com/

Deeproots Partners

Deeproots Partners is a dispensary SEO agency offering local SEO, content strategy, paid search, and Google Business Profile management. Their work centers on improving dispensary local marketing visibility, helping dispensaries appear more prominently for high-intent, nearby searches.

Best suited for: Dispensaries prioritizing local search visibility and Google Business Profile performance.

Website: https://deeproots.io/

HighDef Studio

Best for: Location-based consumer businesses looking to reduce discount dependence and drive more repeat purchases.

Led by Steph Vrona, HighDef Studio specializes in retention strategy and lifecycle systems, helping businesses get more value from the tools and customer data they already have.

For cannabis dispensaries, HighDef looks at how existing loyalty platforms, POS systems, and CRM tools are actually performing, identifies gaps in the customer lifecycle, and builds strategies designed to turn those systems into stronger drivers of retention, repeat purchases, and customer value, rather than relying heavily on discounts.

Why consider them: A strong fit for dispensaries that already have the technology in place but need the strategy and lifecycle expertise to make it work harder.

Website: https://highdef.studio/

MJ Stack

MJ Stack is a vendor-agnostic cannabis technology consulting service. Rather than executing marketing campaigns directly, MJ Stack helps operators evaluate and select the right technology across their entire stack, including POS, payments, CRM and loyalty tools, and website and SEO vendors, based on market regulations, license type, and business goals. Their scope also touches adjacent categories like cbd marketing agency vendor selection for operators expanding into hemp-derived product lines.

Best suited for: Operators who need help evaluating and choosing the right technology partners before building out a marketing strategy.

Website: https://mjstack.com/

Where These Agencies Fit Alongside a Retention Platform

Digital Awesome works with agencies and consultants like these to help their retail clients grow through mobile, while connecting our own clients with trusted partners when they need specialized marketing support.

Each partner brings something different. Some help dispensaries get found through SEO and advertising. Others specialize in branding, creative, social media, or retention strategy.

Digital Awesome adds the mobile piece. Our platform gives dispensaries an owned channel to keep customers engaged and buying through branded mobile apps, push notifications, loyalty, personalized experiences, and more.

The best strategy isn't choosing an agency or a retention platform. It's getting the right partners working together. 

Frequently Asked Questions

What does a cannabis marketing agency do?

A cannabis marketing agency typically handles some combination of SEO, paid advertising, social media, branding, and content marketing for dispensaries and cannabis brands, adapted to the legal and platform restrictions specific to the cannabis industry.

Should I hire one cannabis marketing agency or work with several specialists?

It depends on your dispensary marketing plan. Some dispensaries prefer a single full-service agency for simplicity, while others work with specialists, such as one agency for SEO and another for retention marketing, to get deeper expertise in each area.

What is the difference between a cannabis marketing agency and a cannabis technology consultant?

A cannabis marketing agency executes marketing campaigns directly, such as SEO, branding, or advertising. A technology consultant, like MJ Stack, instead helps operators evaluate and choose the right vendors and tools across their tech stack, without necessarily executing the marketing work itself.

Do these agencies replace the need for a dispensary mobile app?

No. Marketing agencies are built to bring new customers to a dispensary. A dispensary mobile app and retention platform is a separate layer focused on keeping those customers engaged and coming back after that first visit.

How do I know which dispensary marketing strategy is right for my business?

It depends on where the biggest gap is. If discovery is the problem, a dispensary SEO agency or cannabis web design agency is the right starting point. If customers visit once and never return, a retention-focused agency or platform closes that gap instead.